Webinar | This Is Your Content. This Is Your Content on Algorithms. Any Questions?

November 19, 2025

1:00PM | EST

You worked hard on that piece of content. You know it's good. But it flops. No shares, no engagement, no traction. Meanwhile, someone else posts something that seems half-baked, and the algorithm pushes it to the moon.

Frustrating? Absolutely. Unfair? Maybe. Fixable? 100%.

Andrew Hanelly has studied thousands of content interactions, run countless experiments, reverse-engineered what works (and what doesn't), and tested ways to make content impossible to ignore. Here's the deal: The shortest distance between your association’s brand and your targeted audience isn't creativity alone—it's understanding how content actually travels: through algorithms. And the algorithm can be a bridge - or it can be a roadblock.

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Register now for the Association Tech Expert Series on Wednesday, November 19th at 1:00 PM ET as Andrew Hanelly, Chief Strategy Officer with Revmade, presents on “This Is Your Content. This Is Your Content on Algorithms. Any Questions?”

Learn how to:

Stop the Scroll – Hooks that demand attention in a sea of distractions.
Show You Belong – Why credibility matters and how to prove you're worth listening to.
Package It Right – Format is everything. Get it wrong, and no one will see your message.
Ask for the Action – Engagement signals power the algorithm. If you don't ask, you don't receive.
Test, Learn, Adapt – No one gets it perfect on day one. The key is getting better over time.

This webinar is eligible for one (1) CAE credit.

Presenter

speaker

Webinar | This Is Your Content. This Is Your Content on Algorithms. Any Questions?

Presenter

Andrew Hanelly Chief Strategy Officer, Revmade

Andrew Hanelly
Chief Strategy Officer,
Revmade