Webinar | Google Ad Grants for Associations: What, Why, and How?
In this educational session, we'll cover the basics of Google Ad Grants. These grants provide approved nonprofit organizations with up to $10,000 per month in credit to spend on Google Ads; or, in other words, Google is paying for clicks that come as a result of Google searches. An association can leverage this free marketing spend to drive website traffic to grow awareness and visibility and to advance the mission and impact of the organization. The requirements and process are both simple and straightforward, but having a knowledgeable and experienced guide provides an extra layer of comfort and assurance to the navigation of new territory.