Access Recording

Please check this box to confirm your consent to receive marketing communications from Association Platforms.

Join the Association Tech Experts Series as Aimee Pagano of HighRoad Solutions presents on “Membership Growth Strategies that Work: Using Marketing Technology (MarTech) to Add New Members.” Aimee will share insights on technology, tools, and approaches to identify and nurture new members for your association. 

What You’ll Learn:

  • How to develop lead magnets that will attract prospective members

  • How to utilize tools and strategies to identify patterns and better determine your audience

  • How to leverage technology to generate more leads in your profession or industry


Meet the Experts


Aimee Pagano
Director of Programming
HighRoad Solutions


Erin Lemons
Senior Director of Marketing
Fonteva & Protech