Webinar | They Are Young; They’ll Set the World on Fyyyy-errrr!

1 hour

So your association wants to attract younger members? But it keeps doing things the same ways and hoping for different results? This definition of insanity needs to stop with simply repackaging memberships, journal subscriptions, education, and conferences and events. Associations need to look closely at what potential younger members really want and how they’re already behaving. In their world where TikTok, Netflix, and DoorDash dominate, associations are expecting the next generation to conform to the way “it’s always been done” instead of approaching these challenges with curiosity and creativity.

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Join the Association Tech Experts Series on Wednesday, February 28th at 1:00 PM ET as our “They Are Young; They’ll Set the World on Fyyyy-errrr!” panel of association executives discusses how associations can gain fresh perspectives and discover solutions to uniquely address the needs of younger generations.

What you'll learn:

How to better understand the societal perspectives of younger generations.
How to ask relevant questions to more fully anticipate the needs of younger members.
How associations can generate revolutionary ideas to successfully attract younger members.
What these efforts mean for the products, programs, and services associations provide.

Meet the Panel:

speaker

Dana Anaman, CAE
Vice President, Membership and Affiliate Services,
PIA National

speaker

Meg Drumm, CAE
Marketing Director,
American Academy of Orthopaedic Surgeons

speaker

Stacey Williams
Managing Director,
Maplewood Media Partners

speaker

Webinar | They Are Young; They’ll Set the World on Fyyyy-errrr!

Meet the Panel:

Dana Anaman, CAE Vice President, Membership and Affiliate Services, PIA National

Meg Drumm, CAE Marketing Director, American Academy of Orthopaedic Surgeons

Stacey Williams Managing Director, Maplewood Media Partners

Erin Lemons Vice President of Marketing, Association Solutions, Fonteva & Protech

Dana Anaman, CAE
Vice President, Membership and Affiliate Services,
PIA National

Meg Drumm, CAE
Marketing Director,
American Academy of Orthopaedic Surgeons

Stacey Williams
Managing Director,
Maplewood Media Partners

Erin Lemons
Vice President of Marketing, Association Solutions,
Fonteva & Protech